📞 USA (215) 253-7658 | Ghana 020 9970 207
Entrepreneurship Training Session
Working with local churches, businesses, and individual mentors, we teach the basics of starting and running a business in Ghana, from the idea stage to actually opening your doors. Incubator sessions give participants a real space to test their concepts and build out an action plan, not just take notes.
The training itself is secular. Enrolment is open to everyone regardless of religion or belief, and we never ask about belief at intake. Everyone is welcome, whatever their background or belief.
Have a business idea and don't know where to start? Apply now to join a cohort.
Table 1 — Comprehensive Course developed for our beneficiaries who are enrolled in our program.
| Module | Topics | Learning Objectives |
|---|---|---|
| Module 1: Introduction to Entrepreneurship | Overview of entrepreneurship and its importance in economic development | Understand the concept of entrepreneurship and how it contributes to economic development |
| Identifying entrepreneurial opportunities in Ghana | Identify entrepreneurial opportunities in Ghana | |
| Characteristics of successful entrepreneurs | Understand the key characteristics of successful entrepreneurs | |
| Developing an entrepreneurial mindset | Develop an entrepreneurial mindset and approach to problem-solving | |
| Module 2: Business Planning and Market Research | Conducting market research and analyzing the competition | Learn how to conduct market research and analyze the competition |
| Developing a business plan | Develop a comprehensive business plan | |
| Identifying the target market and creating a marketing strategy | Identify the target market and create a marketing strategy | |
| Understanding financial statements | Understand the basics of financial statements and how to create them | |
| Module 3: Sales and Marketing | Sales strategies and techniques | Learn effective sales strategies and techniques |
| Developing a brand and corporate identity | Develop a brand and corporate identity for the business | |
| Digital marketing and social media | Understand the basics of digital marketing and social media | |
| Module 4: Financial Management | Financial forecasting and budgeting | Understand how to create financial forecasts and budgets |
| Financing options and funding sources | Identify different financing options and funding sources | |
| Financial management and record keeping | Learn how to manage finances and keep accurate records | |
| Module 5: Operations and Management | Operations management | Understand the basics of operations management |
| Human resources management | Learn how to effectively manage human resources | |
| Project management | Learn the basics of project management | |
| Module 6: Legal and Regulatory Compliance | Legal structures and compliance | Understand the legal structures for businesses and how to comply with regulations |
| Intellectual property protection | Learn how to protect intellectual property | |
| Contracts and negotiations | Understand the basics of contract law and how to negotiate effectively |